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Aslı Koray

Product Designer

Hey there! I am a UI / UX designer based in London, UK with 5 years of experience in the industry.

Fantasy Finance - The Game

2023

Fantasy Finance - The Game

An innovative app redefining gaming experience with dynamic finance integration and rewarding monetization strategies.

Stockstars by Invstr - A Snap Mini Game

2021

Stockstars by Invstr - A Snap Mini Game

Finance fun on Snapchat - A dynamic investing game blending entertainment and education, offering fantasy investing, real-time news, and financial literacy for younger users.

Invstr Stats

2022

Invstr Stats

Revolutionizing investment insights - transforming complex financial data into clear, actionable insights for investors of all levels, empowering informed decision-making within the Invstr app.

Work experience

Head of Product Design

Invstr, London

January 2023 - Current

I led the product design strategy for a varied portfolio of investment apps, overseeing multiple projects simultaneously to ensure a unified and top-tier user experience across all platforms. Managing releases and updates for numerous apps demanded an effective management and design system under my guidance. During this period, we successfully launched two new apps.

Senior Product Designer 

Invstr, London

June 2021- January 2023

I led the design strategy for Invstr, supervising the entire design process and providing guidance to junior designers. This marked my debut as a manager, during which the design team and I spearheaded significant updates within the Invstr App. Key projects involved revamping our subscription plan and onboarding flow to enhance the user experience. Over my tenure as the senior designer, we rolled out four major app updates, alongside numerous minor ones, resulting in an 8% boost in user engagement and a 15% improvement in onboarding.

Junior Product Designer 

Invstr, London

January 2020 - June 2021

This was my initial position as a UI/UX designer. I worked alongside cross-functional teams to conceptualize and design user interfaces for essential features of the investment app, enhancing the overall user experience. I supported the design team in prototyping, conducting user testing, and implementing design enhancements using Figma, Zeplin, Protopie, and Sketch.

Graphic Designer

OYUNA, London

2019-2020

I worked as a graphic designer for Oyuna, a luxury cashmere brand based in London. My responsibilities included assisting the marketing manager with website design, creating images for social media, designing posters and flyers for events, and preparing look-books for the upcoming season. This opportunity proved invaluable, affording me exposure to diverse aspects of the design field.

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